Sunway is the largest Irish-owned tour operator that offers holiday packages across a whole variety of countries, activities and markets – including summer and winter breaks, cruises, Sunsail, Club Med and more. While Inspiration is proud to be in business for 14 years – that’s nothing compared to the 47 years that Sunway has survived and thrived! Given the humps and bumps of the last five years, it’s a testament to the company’s commitment to online marketing that they have succeeded where other have sadly failed in recent times.
Inspiration has supported Sunway on their email marketing programme for more than ten years, working through a variety of industry developments and changing technologies. Email marketing is a successful and cost-effective lead generation tool for the business.